EightOneSeven is an online retailer that would cater to women age 20-35 focusing on items that can be worn every day with a beach vibe
I would like to start an online retailer with the help from you guys!! I went to a fashion school here in LA (FIDM) where I majored in Merchandise Marketing, with the plans to one day becoming a buyer. As I went through school, the idea of starting my own store sounded appealing to me. I wanted to open a surf, skate, and snow shop.
After college I entered the real world still dreaming of my own store. I met a few friends along the way who collaborated with me on ideas; and on of my friends came up with the idea of a swim suit store that I fell in love with, But umm one problem right? Even though we live in sunny California, no one buys swim suits all year round... So that idea wasn't very profitable.
With that being said I would like to create an online retailer that caters to women 20-35 that can be worn everyday, (comfort is very important to me) and during summer months have a large inventory of different swim suits. With the hopes that one day we can branch into men's and children's wear. So please contribute so that I can finally make my dreams come true.
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Some challenges that may arise, no one purchases the clothing, items from whole seller either doesn't ship or doesn't ship on time, item defective from warehouse. There are a lot of variables that go into opening your own business I am going to market as much as I can within my budget and to the correct people, when items are defective and shipped to customer, customer can return item for a like item.
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